Pharmaceuticals

QlikView for Pharmaceuticals

The Prescription for Better Pharmaceutical Business Decisions

Leverage information across your enterprise. Eliminate long, costly "IT transformation" projects. Improve visibility into customers, operational processes and product safety for faster, smarter decision making.

Quick, Powerful Analytics to Achieve Objectives

Your pharmaceutical business is already awash in data. It’s time to exploit it effectively. The right analytics can play a critical role in meeting strategic business objectives. Achieving first-to-market success can’t wait for expensive IT projects to link business processes in order to get the right answers.

Using QlikView, pharmaceutical companies can:

  • Improve visibility into physician influencers and operational processes
  • Execute more effective sales and marketing strategies
  • Accelerate development and monetization of new products
  • Streamline product approvals and regulatory oversight
  • Reduce operational costs

The QlikView Customer Experience

Discover why more than 100 pharmaceutical and biotech companies worldwide have turned to QlikView to overcome information challenges and improve performance.

“In twenty years as a CEO, I have never seen a better investment in information systems.”

Dr Gareth Goodier,
CEO
Cambridge University Hospitals

“QlikView is the only BI
software that can cope with
our set of rules.”

Willem Bardoel

Controller, Merck Sharp & Dohme

“The pharmaceutical industry can change instantly, impacting how, where and what products we bring to market. With QlikView, we have real-time access to information anyplace and anytime. That puts us in a position of trust with our customers and partners.”

Chris Ground, SVP, National Accounts, FFF Enterprises

“We implemented a test version of QlikView in 14 days. Rapidly, we could create an overview of our very complex clinical database. We could instantly retrieve and analyze data across many different parameters.”

Lisbet Groes
Director of Biometrics Medical Writing, ALK-Abelló

Faster and more frequent information

The shift to best-in-class business processes, such as closed-loop marketing, requires faster and more frequent information updates. QlikView speeds the analysis of data from CRM, ERP, e-detailing websites and third-party databases. QlikView answers are shared easily across interdependent business functions, enabling entire pharmaceutical enterprises and their partners to work more effectively.

Information at the Speed of Business

Resonate with today’s customer

Shift from simple sales force automation to sales force effectiveness. Know and target the current attitudes, requirements and behaviors of healthcare providers and consumers. Using QlikView, sales and marketing teams:

  • Improve physician profiling and segmentation
  • Target customers proactively versus merely reporting on past interactions
  • Track real-time sales and campaign performance on dashboards and scorecards
  • Update e-detailing websites and marketing campaigns within days

Improve predictability of R&D investments

Smart R&D ensures long-term competitive advantage. Robust analytics and predictive modeling identify the best opportunities for execution. Using QlikView, senior executives and research teams:

  • Share cross-functional visibility with sales, marketing and pharmacological discovery
  • Focus on projects that deliver highest value and best fit with corporate strategy
  • Accelerate clinical trial processes and regulatory approvals
  • Simplify data exchange for complex trials with multiple collaborators
  • Increase the speed and depth of analysis for large studies with very high data volume

Integrate your global supply chain

Supply and distribution channels can vary considerably by geography, product type, local regulatory approvals, commercial relationships, and other factors – and those variances have a direct effect on cost and competitiveness. Using QlikView, supply chain managers can:

  • Increase collaboration with customers and partners
  • Improve visibility into inventories at distributors and major pharmacies
  • Eliminate data errors and redundancies across supply chain databases
  • Reduce stock outages, surpluses and operational costs
  • Track conformance with PSCI* best practices

* Pharmaceutical Supply Chain Initiative

Drive production with the right information engine

When looking to reduce production costs, pharmaceutical manufacturers must still ensure the quality and safety of products. Initiatives by regulatory agencies for electronic record keeping add further incentives to modernize processes. Using QlikView, production planners and managers:

  • Refine/extend process improvement methodologies (Six Sigma, Lean)
  • Work with dashboards and reporting customized to area of responsibility
  • Integrate production data with other business and compliance data
  • Contribute to higher levels of customer service and regulatory confidence
  • Extend operational cost reductions beyond the production floor

Minimize compliance risks and costs

Companies tend to approach each compliance requirement as a separate management program. Best practice pharmaceutical companies integrate compliance governance within their enterprise processes. Using QlikView, corporate compliance officers can:

  • Implement an enterprise compliance architecture
  • Collect, organize and analyze large volumes of compliance data
  • Standardize analysis and reporting for a myriad of regulatory standards
  • Track effectiveness of compliance programs
  • Reduce the risk and cost of compliance

Simplify the job with better answers and processes

Companies need more automated and agile processes to manage and report financial performance. But manual intervention and poor visibility into accounting processes and the underlying data create obstacles. Using QlikView, financial executives:

  • Automate processes to consolidate financial reporting
  • Track P/L views from the enterprise to individual cost centers
  • Improve financial controls and predictability of performance
  • Follow progress toward revenue targets with scorecard KPIs
  • Reduce the time and cost of regulatory compliance (IFRS, SOX, etc.)
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